Randy Holloway Unfiltered

Google and Microsoft- Enterprise “Mashups”?

Posted by: Randy Holloway on: April 19, 2006

This is a horrible use of the term "mashup", but there is some interesting news coming out relating enterprise search products. Both Microsoft and Google are positioned to start integrating other types of application data into search applications in the enterprise. B2Day, a Business 2.0 blog, writes, "Google is set to announce tomorrow a broad set of partnerships with enterprise software companies, including Cognos, Oracle, Salesforce.com, and SAS.  The partnerships basically amount to Google and these enterprise software companies sharing APIs so that data from the various software systems can more easily be searched for through Google's OneBox corporate homepage.  Instead of Google Maps, now you will have mashups with Oracle databases, Cognos business intelligence software, and Salesforce.com customer info."

This is a case of Google being behind the curve most likely as SharePoint has had the business data catalog feature as part of its planned release for quite some time. From the SharePoint blog on MSDN: "The BDC is essentially a catalog of business applications that are of interest to SharePoint Server 2007 users, and it bridges the gap between the portal and business applications by bringing in key data from various applications to SharePoint sites, lists, search, and user profiles. The BDC is the key infrastructural component around which most of the other business data features of SharePoint Server 2007 are built. Administrators can register business applications in the BDC, after which the data in the application is immediately available to SharePoint through the business data features."

3 Responses to "Google and Microsoft- Enterprise “Mashups”?"

The difference in the Onebox approach is it’s open API. Anyone can publish modules that users can then load into their Onebox. If you are a SaaS vendor, it means you don’t have to get a big corporation like Microsoft to include you in their directory just so you can reach your real end users. This is Salesforce.com’s approach (with the AppExchange) as well, and I’m glad we’re doing this with Google.

Kingsley- that’s a bunch of junk. Microsoft doesn’t require anyone to deal with a “big corporation” to be included as a company to plug into SharePoint. Everyhing is documented and the BDC can be plugged into by any product, vendor, or individual that chooses to write code for it. In addition, Microsoft has more partners than any other company in the industry and doesn’t discriminate as to which companies can be included as partners for this kind of product integration.

I think with Web 2.0, it is equally important we de-centralize the mashup development environment – mashup development environment should allow corporate users to develop their mashup rathen than request and wait for IT department to develop for them ?

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